Observe announced the launch of Frontend Observability, designed to observe and optimize end-user experiences.
Frontend Observability provides open-source agents and uses OpenTelemetry-based software development kits (SDKs) to collect data from users' browsers and mobile applications. Most importantly, it also correlates user journeys with both business metrics and back-end performance to understand incident impact and expedite resolution.
"To deliver great user experiences, DevOps teams need see the big picture of how people interact with their applications, and how this relates to backend systems," said Observe CEO Jeremy Burton. "Observe's new Frontend Observability is based on OpenTelemetry and open source agents so there is no vendor lock-in. Observability now starts with the moment a customer interacts with an application so DevOps teams can pull a thread through the entire stack in order to determine impact and root cause of any issues."
Frontend Observability includes Browser Real User Monitoring (RUM), which enables teams to quickly identify and diagnose performance issues across browsers, devices and locations. Using pre-built dashboards, RUM highlights anomalies in page load times, core web vitals, and JavaScript or HTTP errors, while also allowing teams to correlate frontend performance with backend services.
Additionally, with Mobile RUM, developers can gain visibility into mobile app performance and mobile user experiences. Teams can either instrument their mobile applications using OpenTelemetry (OTel) SDKs for Android and Swift to send mobile telemetry directly into the Observe platform to comingle signals, or they can utilize OTel-native SDKs from Observe's mobile partner, Embrace. Embrace's industry-leading mobile RUM solution sends aggregated signals and unified traces into Observe for context-rich, fine-grained insights into complex issues that impact mobile performance. Mobile RUM isolates issues such as sluggish app responsiveness, crashes, or high data consumption, helping teams fix issues quickly and maintain flawless mobile user experiences.
Complementing browser and mobile RUM, Observe's Synthetic Monitoring detects potential problems before they impact real users. Synthetic monitoring runs tests from cloud providers or third parties across geographical locations to continually assess the performance of web applications and API endpoints. All results are curated into pre-built dashboards and monitored with pre-built alerts.
Andrew Tunall, President and Chief Product Officer at Embrace, said: "Today's teams are building observability architectures based on OpenTelemetry, and part of that is a rich ecosystem where companies like Observe and Embrace can complement each other. Embrace makes it easier for teams to access enriched mobile data to modernize their observability practices and build better apps. With our shared dedication to OpenTelemetry and improving user experiences, we think this is a great next phase for customers."
Browser RUM and Synthetic Monitoring are available now. Mobile RUM is available in private preview. Observe customers can begin using Frontend Observability at no additional licensing cost.
The Latest
In just a few months, Google will again head to Washington DC and meet with the government for a two-week remedy trial to cement the fate of what happens to Chrome and its search business in the face of ongoing antitrust court case(s). Or, Google may proactively decide to make changes, putting the power in its hands to outline a suitable remedy. Regardless of the outcome, one thing is sure: there will be far more implications for AI than just a shift in Google's Search business ...
In today's fast-paced digital world, Application Performance Monitoring (APM) is crucial for maintaining the health of an organization's digital ecosystem. However, the complexities of modern IT environments, including distributed architectures, hybrid clouds, and dynamic workloads, present significant challenges ... This blog explores the challenges of implementing application performance monitoring (APM) and offers strategies for overcoming them ...
Service disruptions remain a critical concern for IT and business executives, with 88% of respondents saying they believe another major incident will occur in the next 12 months, according to a study from PagerDuty ...
IT infrastructure (on-premises, cloud, or hybrid) is becoming larger and more complex. IT management tools need data to drive better decision making and more process automation to complement manual intervention by IT staff. That is why smart organizations invest in the systems and strategies needed to make their IT infrastructure more resilient in the event of disruption, and why many are turning to application performance monitoring (APM) in conjunction with high availability (HA) clusters ...
In today's data-driven world, the management of databases has become increasingly complex and critical. The following are findings from Redgate's 2025 The State of the Database Landscape report ...
With the 2027 deadline for SAP S/4HANA migrations fast approaching, organizations are accelerating their transition plans ... For organizations that intend to remain on SAP ECC in the near-term, the focus has shifted to improving operational efficiencies and meeting demands for faster cycle times ...
As applications expand and systems intertwine, performance bottlenecks, quality lapses, and disjointed pipelines threaten progress. To stay ahead, leading organizations are turning to three foundational strategies: developer-first observability, API platform adoption, and sustainable test growth ...
It never ceases to amaze me when I examine the curricula of specialist courses that there are either no prerequisites, or very minor ones. I feel that that the analogy above makes the case for having general IT knowledge, even for someone who wishes to specialize in an area of IT, such as Cybersecurity or Cloud computing ...
The surge in AI adoption amplifies the need for robust data center infrastructure to handle the terabytes of data being generated daily ... Still, as much as AI will benefit from data centers, data centers need observability solutions to ensure resiliency and sustainability so businesses can operate to their full potential and provide seamless experiences to customers ...
Today's IT environments are more complex than ever, with organizations managing an increasing number of applications, platforms, and systems. To maintain peak performance and ensure seamless digital experiences, businesses are turning to Artificial Intelligence for IT Operations (AIOps) ...
