Rich Waldron, CEO and Co-Founder of Tray.io, has joined the APMdigest Vendor Forum.

Waldron co-founded Tray.io in 2012 to bridge the gap between line-of-business workers and the complexities of code. He believes the convergence of integration modernization and AI is a once in a career opportunity for IT leaders to unify their integration platforms and increase execution velocity. As CEO, he leads Tray.io in guiding businesses to unlock their full potential by solving challenges without the constraints of technology and transforming their fragmented processes into powerful outcomes through AI-augmented automation and integration.

Tray.io is an AI-powered, multi-experience iPaaS that speeds time-to-integration from months to days, in a single platform. The Tray Universal Automation Cloud eliminates the need for disparate tools and technologies to automate sophisticated internal and external business processes. Unlike other iPaaS products, which are expensive, complex and code-only, the Tray Universal Automation Cloud seamlessly connects systems and processes to simplify the enterprise tech stack and break down the departmental barriers hindering the pace of digital transformation. The Tray platform is powered by Tray Merlin AI, a platform-level intelligence layer that infuses AI into every experience, so companies can accelerate integration delivery at every level and across every team by leveraging AI across the end-to-end experience, from augmented development to on-demand chat-first automation. With three experiences to choose from — developers in Tray Code, business technologists in the low-code Tray Build environment or managers and front-line employees through a no-code natural language experience in Tray Chat — enterprises benefit from transformational capabilities across process automation, data integration, connectivity and ecosystem activation. Underpinned by an Enterprise Core, the Tray Universal Automation Cloud delivers the foundational composability, elasticity, observability, governance, security and control required for companies to quickly and collaboratively develop integrations and automations at scale.