Ixia announced that security marketing veteran Marie Hattar has joined Ixia as its Chief Marketing Officer.
“Marie Hattar has a strong track record in leading and developing marketing strategies that deliver results and we are very excited to have her join the Ixia executive team to lead and expand our marketing initiatives in security, SDN, NFV, and the Internet of Things,” said Bethany Mayer, Ixia’s President and CEO. “Ixia holds a pivotal role in the networking and security industry and we believe Marie’s experience in establishing, repositioning and growing market share will help accelerate Ixia’s market momentum, drive brand awareness and foster long-term growth.”
Hattar brings to Ixia over 20 years of experience in the security and networking industry. Prior to joining Ixia, Hattar was CMO of Check Point Software Technologies from 2014 to 2015 where she evolved the company’s market position beyond firewalls to an end-to-end security company. Prior to that, Hattar held several executive marketing positions at Cisco, and most recently served as its VP, Global Marketing Campaigns, planning and programs from 2012 to 2014. She also served as Cisco’s VP, Enterprise Segment Marketing from 2011 to 2012, and as VP, Borderless Networks Marketing from 2008 to 2011. Hattar holds an MBA from York University in Toronto, Canada, and a Bachelor of Applied Science in Electrical Engineering from the University of Toronto.
The Latest
In the heat of the holiday online shopping rush, retailers face persistent challenges such as increased web traffic or cyber threats that can lead to high-impact outages. With profit margins under high pressure, retailers are prioritizing strategic investments to help drive business value while improving the customer experience ...
In a fast-paced industry where customer service is a priority, the opportunity to use AI to personalize products and services, revolutionize delivery channels, and effectively manage peaks in demand such as Black Friday and Cyber Monday are vast. By leveraging AI to streamline demand forecasting, optimize inventory, personalize customer interactions, and adjust pricing, retailers can have a better handle on these stress points, and deliver a seamless digital experience ...
Broad proliferation of cloud infrastructure combined with continued support for remote workers is driving increased complexity and visibility challenges for network operations teams, according to new research conducted by Dimensional Research and sponsored by Broadcom ...
New research from ServiceNow and ThoughtLab reveals that less than 30% of banks feel their transformation efforts are meeting evolving customer digital needs. Additionally, 52% say they must revamp their strategy to counter competition from outside the sector. Adapting to these challenges isn't just about staying competitive — it's about staying in business ...
Leaders in the financial services sector are bullish on AI, with 95% of business and IT decision makers saying that AI is a top C-Suite priority, and 96% of respondents believing it provides their business a competitive advantage, according to Riverbed's Global AI and Digital Experience Survey ...
SLOs have long been a staple for DevOps teams to monitor the health of their applications and infrastructure ... Now, as digital trends have shifted, more and more teams are looking to adapt this model for the mobile environment. This, however, is not without its challenges ...
Modernizing IT infrastructure has become essential for organizations striving to remain competitive. This modernization extends beyond merely upgrading hardware or software; it involves strategically leveraging new technologies like AI and cloud computing to enhance operational efficiency, increase data accessibility, and improve the end-user experience ...
AI sure grew fast in popularity, but are AI apps any good? ... If companies are going to keep integrating AI applications into their tech stack at the rate they are, then they need to be aware of AI's limitations. More importantly, they need to evolve their testing regiment ...
If you were lucky, you found out about the massive CrowdStrike/Microsoft outage last July by reading about it over coffee. Those less fortunate were awoken hours earlier by frantic calls from work ... Whether you were directly affected or not, there's an important lesson: all organizations should be conducting in-depth reviews of testing and change management ...
In MEAN TIME TO INSIGHT Episode 11, Shamus McGillicuddy, VP of Research, Network Infrastructure and Operations, at EMA discusses Secure Access Service Edge (SASE) ...