SOASTA announced its Fall 2016 Release, extending its Digital Performance Management (DPM) platform with the introduction of deep data science integration across the product portfolio; correlation with performance metrics and key marketing analytics tools; expansion of predictive analytics into new verticals; and enhanced Single-Page Applications (SPA) support for performance monitoring and load testing.

The Fall release also illustrates SOASTA’s commitment to “BizOps,” breaking down silos that exist between technical and business teams and allowing them to frictionlessly pursue a common goal – delivering an excellent customer experience and incremental revenue.

Fall Product Release Highlights

- Deeper data science integration and expanded capabilities designed for analyzing desktop and mobile traffic. With this release, mPulse also becomes formally powered by SOASTA’s data science engine, which allows for RUM-based testing and integration merged with SOASTA mPulse dashboards, real-time campaign performance, and real-time visibility and correlation with key marketing analytics tools – Adobe Analytics, IBM Coremetrics and Google Analytics.

- Already a key part of mPulse predictive analytics, the “what-if” dashboard now offers expanded functionality that enables users to select any conversion or revenue metric, such as session length or duration, bounce rate, and non-revenue-related conversions. This takes predictive analytics to a new level for verticals outside of e-commerce/retail. Most importantly, IT operations can now accurately forecast the value of their web and mobile performance improvements.

- With SOASTA’s new SPA support for performance testing, customers can easily create performance load test for SPA sites using the Chrome browser recorder extension. It records SPA apps, catching the “page” changes that are no longer full HTML downloads but instead are smaller region changes that deliver a faster end user experience.

- Measuring SPA is also improved with JavaScript error tracking, alerting and analytics in mPulse and provides, at a glance, critical error information, such as error rate, session experiencing errors, errors broken down by build, and recent error stack. “I’ve run into issues with other software and service providers not being able to fully support the Meteor framework. SOASTA was ahead of the curve in already supporting SPA-based applications. The implementation was a piece of cake,” said Dustin Behr, IT Development Supervisor at HOM Furniture.

- SOASTA can isolate first-party resources to determine the impact from third-party resources to remediate problems and establish SLAs for third- party vendors.

The SOASTA Fall 2016 Release is now available to all SOASTA customers in a limited release, and general availability will be in late October.