Sponsor Program

APMdigest is an online authority in the Application Performance Management (APM) and Business Service Management (BSM) technology markets, and it is the industry's only online publication focused specifically on APM. As our sponsors help us meet this objective, they also gain the advantages of market exposure, brand awareness, lead generation and thought leadership.

APMdigest's prestigious list of sponsors includes:

■ 3 of the traditional "Big 4" APM vendors — CA Technologies, BMC and HP.

■ 2 vendors positioned in the "Leaders" quadrant of Gartner's 2014 Magic Quadrant for Application Performance Monitoring — AppDynamics and Dynatrace.

■ Almosty every other major player in the APM space.

For more information on becoming a sponsor, contact:

Pete Goldin
Editor and Publisher

Click here to see the list of industry leaders currently sponsoring APMdigest

Getting the Most Out of Your APMdigest Sponsorship

APMdigest Sponsorship Deliverables

All Sponsors receive:

■ An ad on every web page

■ An ad in the bi-monthly APMdigest email

■ Listing on the APMdigest Sponsor Page with a link to the Sponsor's home page

■ Sponsor's logo in the sponsor slideshow next to the APMdigest masthead, also on every web page

■ Special privileges in the Vendor Forum, including multiple blogging accounts; a logo linking to the Sponsor's website included with each blog; the sponsor's ad included with each blog; and the ability to link to multiple URLs, promotional materials, white papers, webinars, events and more at the end of every blog submitted by the Sponsor. (Non-sponsors can only include a link to their home page, and cannot promote anything in the Vendor Forum.)

■ Links to promotional pages and other URLs in press releases posted in the APMdigest Industry News section. (Non-sponsor news items in the Industry News section do not include any links.)

■ Links to white papers and webinars both on the site and in the APMdigest bi-monthly emails

■ Links to free tools and trial downloads


We have 3 tiers of sponsorship available.

Platinum Sponsor

Platinum is APMdigest's premier level of sponsorship, providing a banner ad in a unique and highly visible space on every page of the site. APMdigest offers a limited number of Platinum Sponsorships. Contact Pete Goldin for more details.

Gold Sponsor

The Gold Sponsor is the main sponsorship of APMdigest, providing high visibility. This tier involves placement of a large ad in the center of the site directly above the featured content. Two Gold Sponsor ads are displayed at any one time, and they rotate with each click so that each Gold Sponsor ad has a chance to be a focal point of the page.

The large ad also appears in the center of the page in the bi-monthly APMdigest emails.

In addition, Gold Sponsors have the option to provide an ad in the right column of the site as well.

Gold Sponsors can post up to 8 white papers and webinars per month, 4 per each email.

Gold Sponsors are also eligible for an unlimited number blogging accounts on the APMdigest Vendor Forum.

Gold Sponsors also receive multiple benefits on APMdigest's partner site, the APM Buyers Guide. Click here for specific benefits.

Gold sponsorships are available in 3-month and 12-month commitments. Contact Pete Goldin for rates.

Silver Sponsor

Silver Sponsors receive a medium sized ad in the right margin on every web page and in the bi-monthly APMdigest emails.

Silver Sponsors can post up to 4 white papers and webinars per month, 2 per each email.

Silver Sponsors are also eligible for up to 8 blogging accounts on the APMdigest Vendor Forum.

Silver Sponsors also receive multiple benefits on APMdigest's partner site, the APM Buyers Guide. Click here for specific benefits.

Silver sponsorships are available in 3-month and 12-month commitments. Contact Pete Goldin for rates.

The Latest

October 09, 2015

It probably seems obvious to you that Application Performance Management (APM) is important, but you will likely need to answer the question of APM importance to someone like your boss or the company CFO that wants to know why she must pay for it. In order to qualify the importance of APM, let's consider the alternatives to adopting an APM solution and assess the impact in terms of resolution effort and elapsed downtime ...

October 08, 2015

A new global survey reveals the top traits of companies who are disrupting their competitors and transforming into successful software-driven, digital businesses. Here's what you can learn from them ...

October 07, 2015

Legacy performance management solutions were architected for smaller, less-complex and static computing environments that did not change much from year-to-year. When all an IT team had to worry about was measuring infrastructure availability and utilization these tools were sufficient. But time has passed them by ...

October 06, 2015

eCommerce is relevant across all industries and it's growing at an exponential rate. Everyone who provides eCommerce understands the significance of website or mobile application performance and how it directly hits the bottom line. And those who are new to eCommerce have started realizing the monetary consequences of page loads and bounce rates. Poor eCommerce performance directly hits your bottom line. No matter what industry you are in, you should be monitoring your websites, web applications and mobile applications to ensure that your customers and end users can do what they wish to do ...

October 05, 2015

As a follow-up to my previous columns on change management, I’d like to step back a little and shine a light on an even broader landscape. Here I’ll touch briefly on process, dialog, and workflow as a triad that can help IT organizations move forward toward a more efficient and potentially more business-aligned way of working ...

October 02, 2015

IDG Enterprise's 2015 Role & Influence of the Technology Decision-Maker research reveals how organizations set technology strategy, the individuals involved in technology purchase decisions and the resources used to stay in the know on technology transformation. Collaboration continues to be a key theme as business executives set the organizational strategy and IT executives lead teams to build and execute plans to help advance the organization ...

October 01, 2015

Every year, the number of consumers who shop online rises, and that traffic increase invariably leads to crashing web sites, unhappy customers and lost sales. Application performance directly impacts business performance. Providing high-performing applications 24/7 is critical, but that is easier said than done with complex applications that must work in environments spanning the cloud, middleware, third-party services and diverse networks. Effectively managing application performance requires broad and deep visibility across all of this, and your preparations for the crush of the holiday shopping season should begin today ...

September 30, 2015

The software-defined data center (SDDC) is crucial to the long-term evolution of an agile digital business according to Gartner, Inc. It is not, however, the right choice for all IT organizations currently ...

September 29, 2015

Gabriel Lowy, Founder of Tech-Tonics, looks at Application Performance Management (APM) from the investor's perspective ...

September 28, 2015

Is your website slow to load? Page size and complexity are two of the main factors you need to consider. Looking back at the trends over the last five years, the average site has ballooned from just over 700KB to 2,135KB. That’s over a 200% increase in five years! The number of requests have grown as well, from around 70 to about 100 ...

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