APMdigest Sponsor Program

APMdigest is an online authority in the Application Performance Management (APM) and Business Service Management (BSM) technology markets, and it is the industry's only online publication focused specifically on APM. As our sponsors help us meet this objective, they also gain the advantages of market exposure, brand awareness, lead generation and thought leadership.

For more information on becoming a sponsor, contact:

Pete Goldin
Editor and Publisher
APMdigest

Click here to see the list of industry leaders currently sponsoring APMdigest

Getting the Most Out of Your APMdigest Sponsorship

APMdigest Sponsorship Deliverables

All Sponsors will receive:

■ An ad on every web page

■ An ad in the bi-monthly APMdigest email

■ Listing on the APMdigest Sponsor Page with a link to the Sponsor's home page

■ Sponsor's logo in the sponsor slideshow next to the APMdigest masthead, also on every web page

■ Special privileges in the Vendor Forum, including multiple blogging accounts; a logo linking to the Sponsor's website included with each blog; the sponsor's ad included with each blog; and the ability to link to multiple URLs, promotional materials, white papers, webinars, events and more at the end of every blog submitted by the Sponsor. (Non-sponsors can only include a link to their home page, and cannot promote anything in the Vendor Forum.)

■ Links to promotional pages and other URLs in press releases posted in the APMdigest Industry News section. (Non-sponsor news items in the Industry News section do not include any links.)

■ Links to white papers and webinars both on the site and in the APMdigest bi-monthly emails

■ Links to free tools and trial downloads

SPONSOR TIERS

We have 3 tiers of sponsorship available.

Platinum Sponsor

Platinum is APMdigest's premier level of sponsorship, providing a banner ad in a unique and highly visible space on every page of the site. APMdigest offers a limited number of Platinum Sponsorships. Contact Pete Goldin for more details.

Gold Sponsor

The Gold Sponsor is the main sponsorship of APMdigest, providing high visibility. This tier involves placement of a large ad in the center of the site directly above the featured content. Two Gold Sponsor ads are displayed at any one time, and they rotate with each click so that each Gold Sponsor ad has a chance to be a focal point of the page.

The large ad also appears in the center of the page in the bi-monthly APMdigest emails.

In addition, Gold Sponsors have the option to provide an ad in the right column of the site as well.

Gold Sponsors can post up to 8 white papers and webinars per month, 4 per each email.

Gold Sponsors are also eligible for an unlimited number blogging accounts on the APMdigest Vendor Forum.

Gold Sponsors also receive multiple benefits on APMdigest's partner site, the APM Buyers Guide. Click here for specific benefits.

Gold sponsorships are available in 3-month and 12-month commitments. Contact Pete Goldin for rates.

Silver Sponsor

Silver Sponsors receive a medium sized ad in the right margin on every web page and in the bi-monthly APMdigest emails.

Silver Sponsors can post up to 4 white papers and webinars per month, 2 per each email.

Silver Sponsors are also eligible for up to 8 blogging accounts on the APMdigest Vendor Forum.

Silver Sponsors also receive multiple benefits on APMdigest's partner site, the APM Buyers Guide. Click here for specific benefits.

Silver sponsorships are available in 3-month and 12-month commitments. Contact Pete Goldin for rates.

The Latest

March 27, 2015

After speaking to thousands of APM users during my time with Gartner, I have seen 5 key issues that cause APM failures ...

March 26, 2015

A new report by Radware shows that 9% of the top 100 leading retail web pages took ten or more seconds to become interactive, which is down considerably from 22% of sites last quarter ...

March 25, 2015

Everywhere you turn, the very latest IT technologies are being leveraged to provide advanced services that were unimaginable even ten years ago. So why is it that the IT environments that provide these services are managed using an analytics technology designed for the 1970s?

March 24, 2015

With the proliferation of composite applications for cloud and mobility, monitoring individual components of the application delivery chain is no longer an effective way to assure user experience. IT organizations must evolve toward a unified approach that promotes collaboration and efficiency to better align with corporate return on investment (ROI) and risk management objectives ...

March 23, 2015

Mobile and desktop applications have become the new battleground for brand loyalty, according to a global study commissioned by CA Technologies. In today’s software-driven world, where consumers are more discerning about what they expect from applications, the reality is that businesses that fail to deliver a positive application experience risk losing as much as a quarter of their customer base. The study – Software: the New Battleground for Brand Loyalty – surveyed 6,770 consumers and 809 business decision makers to uncover how each group thought various characteristics of applications impacted user experience, and how well different industries delivered on those characteristics. Consumers identified three that have the biggest impact on the consumer experience ...

March 20, 2015

Today’s CIOs face a daunting task: They must move their enterprises from a traditional organization, with some degree of optimization and automation, into the digital business age. Digital businesses are software-defined — dependent on or driven by software, and leveraging software-derived data to drive decision-making. In order to move businesses into the digital age, much needs to evolve, including innovation, leadership, organization, and culture within IT. These changes often are driven by a chief digital officer or a digitally savvy CIO ...

March 19, 2015

While most companies believe virtualization technology is a strategic priority, there are still clear risks that need to be addressed, according to a new report by Ixia entitled The State of Virtualization for Visibility Architecture 2015 ...

March 18, 2015

As March Madness continues to be a digitally driven event with a large US following, IT knows the business network will be put under additional stress and employee productivity will decline amid the tournament frenzy and all-consuming bracket. This is especially true during the first two days of the tournament when early round games take place during peak work hours. To help better prepare organizations for the oncoming flurry, we've put together our own "Final Four" list of actions every IT team can take to ensure networks don't come down with the nets ...

March 17, 2015

March Madness is basketball ecstasy for college hoops fans. But it's network agony for the organizations and IT managers forced to deal with severe strains on the network and threats of poorly performing applications. Of course, ever-increasing cloud usage and bring your own device (BYOD) policies only heighten the challenge for IT. With a little bit of proactive planning and with the right performance management tools in place, IT Ops can accurately monitor, identify and address application and network performance issues before they can impact the business. Here are a few tips to make sure administrators stay sane during March Madness ...

March 16, 2015

The phrase "The customer is always right" is ubiquitous in the business and retail world and one that companies should extend as a matter of course to refer to their employees. For IT teams, they are usually known as the "end user". It is a company’s employees who keep it running and when a network problem gets in the way not only is the end-user frustrated and annoyed, but productivity can quickly be driven to a halt ...

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