Editorial Guidelines

Please observe the following editorial guidelines when submitting feature articles to APMdigest:

Getting Started

Send an abstract or outline of your potential feature article submission to Pete Goldin, Editor and Publisher of APMdigest, before you start writing the article.

If you are a PR or Communications Manager or Agency, click here for some tips on how to interact with APMdigest.

If you are submitting a quote for an APMdigest list, such as our annual APM Predictions list, click here for guidelines.

Original Content

All articles submitted to APMdigest must be original content that has not been published somewhere else. APMdigest periodically may request to re-post an article or blog, if the content is particularly valuable to our readers, but please do not pitch APMdigest to re-post your article or blog.

Word Count

Standard word count for a feature article is 500-800 words. This is not a strict rule. Word counts can be longer if the topic warrants more content. If your article is longer than 1500 words, however, you may want to consider breaking it into multiple parts. Editorial decisions relating to word count are made on a case-by-case basis.

Deadline

APMdigest does not follow an editorial calendar, and usually does not assign a deadline. We post content as we receive it.

Publication Timeframe

APMdigest posts one item of primary content — feature article, Q&A or blog — per US business day. Consequently, there is often a queue of content waiting to be posted.

APMdigest e-mails go out twice per month, and the current mailing includes all the content we posted since the last mailing.

Topics

APMdigest accepts contributed articles on topics relating to APM, BSM and all related technologies, including:

■ Application Performance Management (APM)

■ Business Service Management (BSM)

■ End-User Experience Management (EUEM)

■ IT Operations Analytics (ITOA)

■ APM-Generated Big Data

■ Cloud - as it relates to application performance

■ Virtualization - as it relates to application performance

■ Network Performance Management (NPM)

■ Application-Aware Networks and Application-Aware Network Performance Monitoring (AA-NPM)

■ Website Performance Management

■ E-Commerce

■ Mobile Application Performance Management

■ IT Service Management (ITSM)

■ IT Infrastructure Monitoring

■ IT Operations Management (ITOM)

■ Transaction Management (BTM)

■ IT Operations

■ Log Analysis - as it relates to application or IT performance

■ DevOps and App Development - as it relates to application performance

■ Application Performance Testing

If you are unsure whether your topic fits APMdigest, run your idea by Pete Goldin.

Content Guidelines

Articles should be objective, vendor-neutral, thought leadership pieces. Topics should be general industry interest to educate and enlighten our readers. Please do not promote your company, products, partners or any vendor — or criticize the competition — in the article copy or in related graphics submitted with the article.

Author Profile

Include a one paragraph bio of the author at the end of the submission.

Related Links

You are welcome to include links at the end of the article to link to your home page, or other relevant information.

Do not place any hyperlinks in the body copy of the article linking to your company's web pages or any other promotional pages. Hyperlinks in the body copy should only be to support factual points you are making.

Approval

All articles will be reviewed by APMdigest prior to publication. APMdigest reserves the right to edit any content submitted, and the publication of any article is at the sole discretion of APMdigest. Related links included with the article are also subject to APMdigest approval.

Reposting Articles

If you contribute to APMdigest, you are free to re-post your own article on your own website, as long as you mention that the article was posted on APMdigest, and include a link to our site.

However, we recommend linking to the article on APMdigest.com rather than posting the full article on your site, to highlight the fact that the content was published by an independent third party. Publication of your article on a respected industry site provides strong thought leadership credibility for the author and company.

The Latest

July 01, 2015

CIOs are under pressure to support fast-evolving digital business scenarios but are finding traditional project and development methods unsuitable, according to Gartner, Inc. Enterprises are increasingly turning to agile development to speed up projects and illustrate their value ...

June 30, 2015

European organizations with the strongest Operational Intelligence capability are most likely to conquer the complexity of the fastest growing IT concerns, according to a new report titled Masters of Machines II, from analyst firm Quocirca ...

June 29, 2015

In a Catchpoint study from March, news sites were found to have a significantly higher percentage of their site content – as well as their speed bottlenecks – coming from third parties than sites from the eCommerce, banking, and travel industries. And in a more recent survey of the top 50 news sites across both desktop and mobile, it's easy to see why ...

June 26, 2015

While nearly half (45%) of service desks are interested in technology integration, 75% do not have the ability to calculate return on investment, according to new research by LANDESK in partnership with the Service Desk Institute (SDI) ...

June 25, 2015

ManageEngine recently released the findings of its inaugural ITSM survey of organizations using service desk software. The survey reveals the high level of first-time IT help desk adoption as well as the high number of IT help desk implementations beyond IT ...

June 24, 2015

Given the extent to which companies are contracting out their IT organization to other parties, outsourcing appears to be making a comeback. But migrating your IT infrastructure and management to the cloud or another party remains a hot topic. In the outsourcing procedure you lay down your criteria for the quality to be delivered by the other party. We have to do this, because otherwise the supplier will rest on his laurels, which is the last thing we want. So, we've got our criteria, but who's going to monitor them and how transparent are the figures? ...

June 23, 2015

For decades IT operations has been viewed as something of a back-office technology function; the IT engine room. That’s not wrong since the applications under control have generally been large monolithic systems of record designed to automate internal business processes. These systems have been inherently complex and tightly-coupled, so changing them has been difficult, time consuming and costly. As such, our operational mindset has remained firmly focused on maintaining reliability and avoiding risk at all costs – even if that means holding back releases and ticking off our colleagues in development. Not anymore ...

June 22, 2015

The "point of delivery", which is where users access composite apps, is the only perspective from which user experience should be evaluated. Thus, the most relevant metric for IT teams is not about infrastructure utilization. Instead, it is at what point of utilization the user experience begins to degrade. This means transaction completion. If transactions do not complete, user experience suffers as does business performance ...

June 19, 2015

When gathering performance data it is important to note that correlation does not prove causality ...

June 18, 2015

According to a new survey by Kaseya, 89 percent of IT groups in mid-sized companies are still in the early stages of IT management maturity and focus on day-to-day IT management tasks that are often time-consuming and manual. The remaining 11 percent have achieved higher levels of maturity and are reaping benefits in important ways for the business ...

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