Editorial Guidelines

Please observe the following editorial guidelines when submitting feature articles to APMdigest:

Getting Started

Send an abstract or outline of your potential feature article submission to Pete Goldin, Editor and Publisher of APMdigest, before you start writing the article.

If you are a PR or Communications Manager or Agency, click here for some tips on how to interact with APMdigest.

If you are submitting a quote for an APMdigest list, such as our annual APM Predictions list, click here for guidelines.

Original Content

All articles submitted to APMdigest must be original content that has not been published somewhere else. APMdigest periodically may request to re-post an article or blog, if the content is particularly valuable to our readers, but please do not pitch APMdigest to re-post your article or blog.

Word Count

Standard word count for a feature article is 500-800 words. This is not a strict rule. Word counts can be longer if the topic warrants more content. If your article is longer than 1500 words, however, you may want to consider breaking it into multiple parts. Editorial decisions relating to word count are made on a case-by-case basis.

Deadline

APMdigest does not follow an editorial calendar, and usually does not assign a deadline. We post content as we receive it.

Publication Timeframe

APMdigest posts one item of primary content — feature article, Q&A or blog — per US business day. Consequently, there is often a queue of content waiting to be posted.

APMdigest e-mails go out twice per month, and the current mailing includes all the content we posted since the last mailing.

Topics

APMdigest accepts contributed articles on topics relating to APM, BSM and all related technologies, including:

■ Application Performance Management (APM)

■ Business Service Management (BSM)

■ End-User Experience Management (EUEM)

■ IT Operations Analytics (ITOA)

■ APM-Generated Big Data

■ Cloud - as it relates to application performance

■ Virtualization - as it relates to application performance

■ Network Performance Management (NPM)

■ Application-Aware Networks and Application-Aware Network Performance Monitoring (AA-NPM)

■ Website Performance Management

■ E-Commerce

■ Mobile Application Performance Management

■ IT Service Management (ITSM)

■ IT Infrastructure Monitoring

■ IT Operations Management (ITOM)

■ Transaction Management (BTM)

■ IT Operations

■ Log Analysis - as it relates to application or IT performance

■ DevOps and App Development - as it relates to application performance

■ Application Performance Testing

If you are unsure whether your topic fits APMdigest, run your idea by Pete Goldin.

Content Guidelines

Articles should be objective, vendor-neutral, thought leadership pieces. Topics should be general industry interest to educate and enlighten our readers. Please do not promote your company, products, partners or any vendor — or criticize the competition — in the article copy or in related graphics submitted with the article.

Author Profile

Include a one paragraph bio of the author at the end of the submission.

Related Links

You are welcome to include links at the end of the article to link to your home page, or other relevant information.

Do not place any hyperlinks in the body copy of the article linking to your company's web pages or any other promotional pages. Hyperlinks in the body copy should only be to support factual points you are making.

Approval

All articles will be reviewed by APMdigest prior to publication. APMdigest reserves the right to edit any content submitted, and the publication of any article is at the sole discretion of APMdigest. Related links included with the article are also subject to APMdigest approval.

Reposting Articles

If you contribute to APMdigest, you are free to re-post your own article on your own website, as long as you mention that the article was posted on APMdigest, and include a link to our site.

However, we recommend linking to the article on APMdigest.com rather than posting the full article on your site, to highlight the fact that the content was published by an independent third party. Publication of your article on a respected industry site provides strong thought leadership credibility for the author and company.

The Latest

April 24, 2015

The majority (58 percent) of March Madness viewers said poor mobile or online performance while streaming or following games is worse than seeing their favorite team perform poorly, according to the March Madness performance survey conducted online by Harris Poll ...

April 23, 2015

Infrastructure and operations (I&O) leaders planning a bimodal IT strategy will miss out on the benefits of DevOps support for agile practices unless they transform their I&O culture, according to Gartner, Inc. Gartner said that the implementation of a bimodal IT strategy requires careful planning and execution. Analysts predict that, by 2018, three quarters of enterprise IT organizations will have tried to create a bimodal capability, but that less than 50 percent of those will reap the benefits of improved agility and risk management. The following five-step approach will help I&O leaders achieve an agile I&O culture ...

April 22, 2015

comScore published a new report: 2015 US Digital Future in Focus, providing a year in review of the major shifts in digital consumer behavior that occurred in various online sectors, including mobile, social media, video, advertising, search and e-commerce. In addition, the report examines what insights can be gathered from these trends and what that means looking forward to the year ahead. Here is a sample of the findings ...

April 21, 2015

Choosing the right IT management software is sometimes like looking for a needle in a haystack. There's so much to choose from, and it all seems to do the same thing and is claimed to be fantastic. But things aren't always what they seem. In a world that's changing faster than ever, virtualization and commodity hardware make it extremely difficult for your organization to choose the right tools. To point you in the right direction, I have set out 6 basic rules ...

April 20, 2015

We are starting to see an age where speed-of-thought analytical tools are helping to quickly analyze large volumes of data to uncover market trends, customer preferences, gain competitive insight and collect other useful business information. Likewise, utilizing ‘big data’ creates new opportunities to gain deep insight into operational efficiencies. Effective integration of big data analytics within corporate business processes is critical to harness the wealth of knowledge that can be extracted from corporate data. Here are five ways IT operations can use Big Data analytics to achieve operational efficiencies ...

April 17, 2015

Unscheduled downtime has a dramatic financial impact on businesses of all sizes, yet most businesses don't have adequate recovery technologies in place, according to an independent national survey of IT professionals conducted by Dimensional Research and commissioned by Axcient ...

April 16, 2015

True Application Performance Monitoring cross-cuts many IT tiers: network infrastructure, physical and virtual infrastructure, databases, mobile devices, etc. An ideal Application Performance Monitoring solution provides visibility over any infrastructure, for any app and any audience ...

April 15, 2015

Everyone presumably loves a good mystery. And in fact the questions “What is a CMDB?” and “What is its relevance in the age of (cloud) (agile) (fill-in-the-blank)?” often provoke such conflicted industry responses that they do suggest the presence of some mystery underfoot. But we didn’t set out to write a mystery novel per se. Instead, CMDB Systems: Making Change Work in the Age of Cloud and Agile is designed to serve as both a guide and a chronicle of real-world experiences — honoring the mystery by sharing different points of view, while trying to help our readers optimize their CMDB planning for what is increasingly becoming a positive and successful initiative ...

April 14, 2015

Part 2 of this series identifies some of the hang ups of adopting Fault Domain Isolation (FDI), as well as best practices ...

April 13, 2015

For many organizations, the task of quickly identifying root cause has become paramount to meeting Service Level Agreements (SLAs) and preventing customer churn. Yet, according to the Emulex Visibility Study, 79 percent of organizations have had events attributed to the wrong IT group, adding confusion and delays to the resolution of these issues.This two-part series will explain a more fact-based, packet-analysis driven approach to Fault Domain Isolation (FDI), which is helping organizations troubleshoot and resolve network and application performance incidents ...

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