Editorial Guidelines

Please observe the following editorial guidelines when submitting feature articles to APMdigest:

Getting Started

Send an abstract or outline of your potential feature article submission to Pete Goldin, Editor and Publisher of APMdigest, before you start writing the article.

If you are a PR or Communications Manager or Agency, click here for some tips on how to interact with APMdigest.

If you are submitting a quote for an APMdigest list, such as our annual APM Predictions list, click here for guidelines.

Original Content

All articles submitted to APMdigest must be original content that has not been published somewhere else. APMdigest periodically may request to re-post an article or blog, if the content is particularly valuable to our readers, but please do not pitch APMdigest to re-post your article or blog.

Word Count

Standard word count for a feature article is 500-800 words. This is not a strict rule. Word counts can be longer if the topic warrants more content. If your article is longer than 1500 words, however, you may want to consider breaking it into multiple parts. Editorial decisions relating to word count are made on a case-by-case basis.

Deadline

APMdigest does not follow an editorial calendar, and usually does not assign a deadline. We post content as we receive it.

Publication Timeframe

APMdigest posts one item of primary content — feature article, Q&A or blog — per US business day. Consequently, there is often a queue of content waiting to be posted.

APMdigest e-mails go out twice per month, and the current mailing includes all the content we posted since the last mailing.

Topics

APMdigest accepts contributed articles on topics relating to APM, BSM and all related technologies, including:

■ Application Performance Management (APM)

■ Business Service Management (BSM)

■ End-User Experience Management (EUEM)

■ IT Operations Analytics (ITOA)

■ APM-Generated Big Data

■ Cloud - as it relates to application performance

■ Virtualization - as it relates to application performance

■ Network Performance Management (NPM)

■ Application-Aware Networks and Application-Aware Network Performance Monitoring (AA-NPM)

■ Website Performance Management

■ E-Commerce

■ Mobile Application Performance Management

■ IT Service Management (ITSM)

■ IT Infrastructure Monitoring

■ IT Operations Management (ITOM)

■ Transaction Management (BTM)

■ IT Operations

■ Log Analysis - as it relates to application or IT performance

■ DevOps and App Development - as it relates to application performance

■ Application Performance Testing

If you are unsure whether your topic fits APMdigest, run your idea by Pete Goldin.

Content Guidelines

Articles should be objective, vendor-neutral, thought leadership pieces. Topics should be general industry interest to educate and enlighten our readers. Please do not promote your company, products, partners or any vendor — or criticize the competition — in the article copy or in related graphics submitted with the article.

Author Profile

Include a one paragraph bio of the author at the end of the submission.

Related Links

You are welcome to include links at the end of the article to link to your home page, or other relevant information.

Do not place any hyperlinks in the body copy of the article linking to your company's web pages or any other promotional pages. Hyperlinks in the body copy should only be to support factual points you are making.

Approval

All articles will be reviewed by APMdigest prior to publication. APMdigest reserves the right to edit any content submitted, and the publication of any article is at the sole discretion of APMdigest. Related links included with the article are also subject to APMdigest approval.

Reposting Articles

If you contribute to APMdigest, you are free to re-post your own article on your own website, as long as you mention that the article was posted on APMdigest, and include a link to our site.

However, we recommend linking to the article on APMdigest.com rather than posting the full article on your site, to highlight the fact that the content was published by an independent third party. Publication of your article on a respected industry site provides strong thought leadership credibility for the author and company.

The Latest

May 22, 2015

Organizations large and small are struggling to meet their Key Performance Indicator (KPI) goals and prevent IT issues before they adversely impact the business — in fact, organizations detect and address an average of only 57% of critical IT issues before they impact the business — according to Continuity Software's 2015 IT Operations Analytics Survey ...

May 21, 2015

Companies are increasing IT salaries in order to attract and retain talent in a highly competitive hiring market, and the security profession in particular is red-hot, according to IDG’s Computerworld 2015 IT Salary Survey.

May 20, 2015

Very few CMDB solutions are currently packaged as standalone options. For instance, you may already have a CMDB embedded in your service desk that’s not yet in use. However, you may decide for any number of reasons that your current investment isn’t the one to take you the whole distance going forward. Moreover, there are a growing number of variations on a theme — as some CMDBs are packaged primarily as BSM solutions optimized for service impact and performance, others target workflow and automation, and some CMDB solutions are extensions of application discovery and dependency mapping tools ...

May 19, 2015

A VMTurbo survey on OpenStack reveals increasing interest in investigating and deploying OpenStack as a private cloud infrastructure, despite recent press coverage and perceived challenges of implementation ...

May 18, 2015

It is easy to feel that so called "second generation" APM tooling rules the world. And for good reason, many would argue – certainly the positive disruptive effects of support for highly distributed / Service Orientated architectures, and the requirements of many fast moving businesses to support a plethora of different technologies are a powerful dynamic. That leaves aside the undoubted advantages of comprehensive traffic screening (as opposed to "hard" sampling), ease of installation and commissioning (relative in some cases), user accessibility, flexible reporting and tighter productive association between IT and business – in short, empowering the DevOps and PerfOps revolution. So, modern APM is certainly well attuned to the requirements of current business. What's not to like? Could these technologies have an Achilles heel? ...

May 15, 2015

Reveille has compiled industry statistics to create a new infographic that reveals a lack of in-depth visibility into business-critical Enterprise Content Management (ECM) applications’ components, processes, and service levels.

May 14, 2015

Three-fourths (75 percent) of CIO respondents stated their network is an issue in achieving their organization's goals, according to a new survey of CIOs worldwide from Brocade, conducted by independent research agency Vanson Bourne. For almost a quarter of CIOs polled, it is a "significant" issue ...

May 13, 2015

The PADS (Performance Analytics Decision Support) Framework helps companies take a more strategic approach to user experience. It's a framework that lets IT and business management understand the link between next-generation Application Performance Management (APM) and big data analytics to enable improved application governance and operational performance. Across industry sectors, companies that unify APM and user experience outperform their peer group in financial results and market valuation. These companies also use 30% fewer tools to achieve these results. The majority have consolidated onto a core platform from one vendor, with tactical deployments of other vendor solutions for specific use cases, departments or technologies. They consistently deliver stellar user experiences with greater IT productivity and lower costs than their less-performing peers ...

May 12, 2015

We conducted a performance diagnostic session on a live e-commerce website, and after our first initial glance at their landing page we saw the usual performance suspects. Some of the highlights we found on the website we analyzed during the performance clinic are below ...

May 11, 2015

Last December, my APMdigest prediction for 2015 was:"The advent of the “Internet of Things” (IoT) will elevate the importance of implementing powerful, easy-to-use and cost-effective APM solutions as a rapidly expanding universe of end-points are connected by software-enabled sensors and systems." Less than halfway through the new year and we're seeing the market activity around IoT opportunities accelerate ...

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